Email Marketing Automation

The goal of Email Marketing is to Assist In Moving A Customer From One Stage of the client Value Journey To The Next!

Did you know it costs five times more to attract a new customer than to keep an existing one? – Invesp

You have the most direct way to contact your client by using their email. Email expenses are almost free compared to some sky-high Keyword prices on Bing, Google, or Facebook for one click.

Most email campaigns end after 2-3 emails. However, the best results happen after the 8th or 9th email.

Increasing customer retention rates by 5% increase profits by 25% to 95%
- Frederick Reichheld (the inventor of the net promoter score)

Acquiring a new customer is anywhere from 5 to 25 times more expensive than retaining an existing one
- Harvard Business Review

we can help you

Identify your Email KPIs (Key Performance Indices) with your business processes. We use Marketing Automation systems so you will know what actions your clients, leads, and prospects are taking with your emails then test which email sequences to send to every segment of subscribers. We have a 73 point checklist that helps us learn more about your business and uncover the best options for your growth.

Generating New Ideas. Solving Big Problems

Using a specific name (versus a general email address or a company’s name) in the From line can improve email open rates by as much as 35%.

Do you have your email list integrated with your CRM whether its Salesforce, Hubspot, Zoho, or another of the many good options, using a CRM integrated with your email helps you identify hot clients, leads, or prospects that may be ready for a phone call or in-person meeting?

How frequently are you sending your list an email? If it’s too little (once a month) they may forget who you are either not open your email or worse mark as spam. If it to frequent you have the same potential issue. Sending emails that generate action keeps your list healthy and your Email Service Provider happy.

Imagine if you could use a low-cost, highly targeted channel that would let you follow-up with each client and know when they are interested in getting a phone or setting up an appointment with you or your sales team. You already have it, Email but are you using it properly?

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Increase in email open rates by using your name (versus your company name) in the From line - Superoffice

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more Sales-Ready Leads At 33% lower cost for companies using email to nurture leads - Hubspot

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of Consumers Have Made a Purchase Online as a Direct Result of an Email Marketing Message - Direct Marketing Association

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of marketers never A/B test their emails (subject lines, CTAs, or send times) - Emma

Why we are different

We are former large Enterprise employees and learned how the big companies use and occasionally under-use big data. We are also entrepreneurs like you and as a DigitalMarketer Certified Partner share their goal: To double the size of 10,000 businesses in 5 years.

Our Skills

We love numbers and helping you to tweak your business results. Using a data-based approach we determine which messages best resonate with your audience, clients, leads, and prospects so they have the greatest impact to your profits.
Email has a median ROI of 122% – over 4x higher than other marketing formats including social media, direct mail, and paid search.  – DMA and Demand Metric
Segmented email campaigns get 14.31% more opens and 100.95% more clicks than non-segmented campaigns. -Mailchimp

Let’s Start Something new
Say Hello!

Re-engage with your old, dead email list and bring back some of those clients that have already bought from you. If they still aren’t interested get them off your primary list and onto a secondary list with a different Email Service Provider so you can keep your metrics looking good and your primary audience happy!